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HopprTV is reimagining what’s possible within TV advertising by using digital solutions to unlock new inventory for PayTV operators and advertisers.



HopprTV’s technology creates new ad placements within the navigation menu.



HopprTV’s analytics and data capabilities enable rich audience segmentation and targeting.



HopprTV’s ad sales organisation manage the end-to-end process from brief to campaign delivery and reporting.

You bring the Audience; we bring everything else.


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Executive Team

  • Cyril Daoud

    Cyril Daoud

  • Jason Hewson

    Jason Hewson

  • Emilia Ong

    Emilia Ong

  • Jarod Stone

    Jarod Stone

  • Georges Laplanche

    Georges Laplanche

Chief Executive Officer

Cyril Daoud is leading Hoppr’s global expansion, drawing on more than 20 years’ experience at the highest levels of telecommunications deal-making and technology development. Mr Daoud is a seasoned business leader who deeply understands the technical and strategic elements of taking businesses to profitability. He has held executive roles across the industry, including VP of Network Sales at media giant Technicolor, one of Hoppr’s key strategic partners for expanding its global footprint.

Chief Technology Officer

Jason has spent over 25 years specialising in Design, Systems Architecture, Integration and Systems Delivery in the IT sector. Having designed and delivered complex technical solutions for some of the biggest companies in Australia (including AMP, Citibank, Bunnings and many government institutions), he advanced his skills further by working internationally on London Underground and MI5 projects. Now based back in Australia, Jason is the technical brains behind the hoppr organisation and is always at the forefront of cloud computing, the technical progression of our products and providing the best UX/UI for all users of hoppr technology.

Chief Revenue Officer

Emilia has more than 20 years of experience in the Media, Internet and Telecommunications space. An experienced leader, Emilia has a proven track record of driving global growth and scalability. In her 9 years with Google, she led an international team in strategic partnerships and business development across ad serving technologies, content distribution and mobile among others. Prior to joining Google, Emilia spent many years in the Telecommunications industry in various senior positions spanning strategy, operations and engineering.

Chief Operating Officer and Company Secretary

Jarod is a Chartered Accountant who has worked in the accounting and finance industry for more than 20 years. He has previously worked with Ernst & Young, Gooding Partners Chartered Accountants and spent time working in the UK and Europe. After returning to Perth he spent 9 years in a private family office during which time he gained experience across industries including television and film production, aviation, domestic and international property, commercial aquaculture, construction, corporate healthcare and finance. Jarod was most recently the Financial Controller at Wabtec Control Systems. He is a Director and Shareholder of Clear Corporate Solutions, a Director of the Azure Capital Foundation, and a Director of Surf Life Saving Western Australia.

Head of Network Service Providers and Pay TV Partnerships

Georges is a renowned international media executive with a successful track record in sales, general management and operations management in Europe, Asia and the US. Georges' expertise covers the telecom, satellite and cable service markets in the fields of networks and consumer devices. His global experience includes close to 15 years at Technicolor, working up to Senior Vice President after stints as the Chief Operating Officer of Thomson Telecom, and VP of Enterprise Business Pacific at Nokia-owned Alcatel. His priority at Hoppr will be to drive our expansion into Europe, North America and Asia.

Board of Directors

  • George Gelavis

    George Gelavis

  • Vince Pizzica

    Vince Pizzica

  • Michelle Guthrie

    Michelle Guthrie

  • Zane Lewis

    Zane Lewis

  • Piers Lewis

    Piers Lewis

Co-Chairman Founder

George has over 25 years experience in directing and managing companies in both the public and private sectors and is the founder of hoppr. He has extensive knowledge, skills and experience in board management of ASX listed companies as well as acquisitions, mergers and divestments. With his highly developed forecasting, analytical, leadership and change management skills, George founded and grew the company B Digital Ltd. After becoming the largest Mobile Virtual Network Operator business in Australia and growing the customer base to over 700,000 worldwide, George successfully expanded the business into South Africa and the USA.


Mr Pizzica brings with him a wealth of experience from across the public and private sector. He is a seasoned executive and company director with over 30 years of experience which includes recent success in strategy consulting as well as Csuite roles at multibillion-euro global corporation, Technicolor SA (formerly Thomson SA). Mr Pizzicia’s unique blend of marketing and tactical skills, together with his highly qualified engineering and technical background has been the cornerstone for an esteemed career. He is a Non-Executive Chairman of Bebop Technology, a Non-Executive Board Member, Chair of R&D Sub Committee – MediaKind, and a Non-Executive Member of the Board of Electrosonic. Previously, Mr Pizzicia has held senior positions at Telstra (GM technology Group) and Alcatel Mobile (CTO).

Non Executive Director

Michelle Guthrie is one of Australia’s top media executives with extensive experience leading and shaping both traditional and emerging media companies. Ms Guthrie is the former Managing Director of the Australian Broadcasting Corporation (ABC) where she oversaw a significant expansion of the public broadcaster’s digital footprint. An established business executive and lawyer, Ms Guthrie has amassed considerable experience across the media landscape including time at Google, Foxtel and Hong Kong-based network Star TV.

Non Executive Director

Zane has over 20 years of corporate advisory experience with various ASX and AIM listed companies and is a fellow of the Governance Institute of Australia. He has undertaken various corporate advisory roles with ASX listed companies and unlisted companies and has extensive international experience as President of Commtech Wireless Group of software companies in USA, Europe, Hong Kong, China, and Australia.

Non Executive Director

Piers has over 20 years of corporate advisory experience with various ASX and AIM listed companies and is a fellow of the Governance Institute of Australia. In 2001, he qualified as a Chartered Accountant with Deloitte (Perth), and brings extensive and diverse financial and corporate experience from previous senior management roles with Credit Suisse (London); Mizuho International, ABN Amro, and NAB Capital. He is also a Non-Executive Director and Company Secretary for a number of ASX Listed companies, including Dawine Limited, Grange Resources Limited, Cycliq Group Limited and Ultima United Limited.